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Tag: rubberduck

  • Rubberduck Launches Support for Touch Phones

    Rubberduck, a provider of streaming mobile TV services, announced support for a wide range of new touch phones, through an in-house developed Java application.

    Rubberduck already supports smartphones such as the iPhone and Android-based devices through downloadable apps and offers various services through its recently announced HTTP-streaming architecture.

    According to Rubberduck, the Java app is a natural extension of this product portfolio, and supports touch phones from a wide range of manufacturers such as Samsung, LG, Nokia and SonyEricsson. The app is fully compatible with the company’s content management system and streaming infrastructure.

    “Our new Java app extends support for our mobile-TV services to a wide range of touch phones, which are wide spread in the market. This will extend our reach and make it more attractive to watch TV on your mobile also for those who don’t have the most expensive high-end phones,” said Managing Director of Rubberduck, Erling Paulsen.

    The company also said that they had experienced a brisk upturn in traffic in 2009, where streaming numbers increased by some 75 percent, much due to the launch of a new iPhone client.

    The Java client also runs on Symbian devices from Nokia and Sony Ericsson ahead of a dedicated app, expected with the launch of Symbian^4 in 2011.

    Rubberduck claims that the combination of touch interface and large screen has been a catalyst for mobile-TV adoption, “and with ever more competing platforms, ensuring a base level of touch support via Java is a crucial step to delivering a premium experience to the widest possible audience.”

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  • Rubberduck’s Mobile TV Solution Now Supports HTTP Streaming

    Rubberduck, a provider of streaming mobile TV services, is upscaling initiatives in HTTP streaming.

    The HTTP streaming infrastructure is already completely integrated with the company’s technical platform, meaning that existing customers may now be served with the same levels of mobile TV carrier grade services.

    The company has now completed the first phase of an ongoing program to provide a new streaming infrastructure built around HTTP streaming, enabling a more robust and flexible live TV and video-on-demand service.

    HTTP, a web standard that has been around for some time, is now being widely adopted for video delivery to mobile devices. The use of this protocol for streaming has been adopted by Apple for their devices, including the iPhone and iPad Operating System.

    The protocol has also been pledged by the likes of Microsoft and Adobe, and with this move Rubberduck is ensuring that its customers can continue to deliver high quality web video to a new generation of mobile devices. In addition, new features such as ‘Step Back in time’, allowing users to rewind while watching videos, are now possible using HTTP.

    “We have been leading this mobile space with RTSP (Real Time Streaming Protocol), and now we are able to extend our award winning capabilities to HTTP-based services”, said Erling Paulsen, CEO of Rubberduck.

    Rubberduck has supported iPhone streaming to date using a proprietary video player in its TV app but this will become unnecessary with the new streaming infrastructure as streams can now be accessed directly via the iPhone’s browser.

    The company claims that the launch of their white labelled iPhone app created specifically for telecom operators last year generated huge increases in our platform traffic. They ensure that they are now prepared for the increase that will surely continue as they roll out more HTTP streaming services.

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  • MWC 2010: Interview with Miguel Silva, CCO of Rubberduck

    Smartphone.Biz-News.com spoke to Miguel Angel Silva, Chief Commercial Officer at Rubberduck that was one of the first companies in Europe to launch commercial off-deck mobile TV and mobile radio services.

    Headquartered in the city of Oslo, Norway, Rubberduck serves broadcasters and operators with hosted and managed Mobile TV solutions that can be implemented around the world by the company’s Global Partner Managers.

    In Barcelona, they were focused on showcasing their Android and iPhone Live TV apps, as they found the best mobile TV viewership works over applications that provide more for home-type of TV setup experience.