Even though it’s yet an unconfirmed rumor, it’s difficult not to get excited. According to a series of Tweets from industry insiders and an upcoming report by Jeffries, Apple is currently in production on their own HDTV, to come to market in 2013.Read more
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Freesat doubled sales of its satellite packages in the last quarter of 2008.
Emma Scott, MD of the UK’s free-to-air digital satellite television service, said high definition content from the BBC and ITV have helped drive sales.
ITV director of group development and strategy Carolyn Fairbairn will succeed Tim Davie as chairman of the UK’s free-to-air digital satellite television service Freesat in September.
Davie, currently the BBC’s director of marketing, communications and audiences, will relinquish the Freesat when he becomes the corporation’s new director of audio and music.
Emmerdale has become the British network ITV’s first soap production to be recorded in high def.
It joins Channel 4’s Hollyoaks and the BBC’s Doctors, while the long-running Coronation Street is expected to make the change from SD shortly.
The show’s stars were reportedly concerned about the transition, worried that the new HD video would draw attention to facial wrinkles.
The head of the UK’s Freesat digital service believes viewers will begin to resent paying for HDTV as increasing numbers regard it as the new “standard”.
Emma Scott, managing director of Freesat, which launched in May, said there were already over 10m HD ready TV sets in UK homes.
But at the time of Freesat’s launch only around 5 per cent of those HD ready homes were actually watching television programmes in high definition – and by subscription.
Addressing the Broadcast Digital Channels Conference 2008 earlier this month, she said consumers and retailers wanted HD content– but it was the broadcasters that had taken a while to catch up.
“Free HD is a long term opportunity for broadcasters and for Freesat,” she said. “HD is not a gimmick, it’s a new standard for television and one which every broadcaster I’ve met would love to deliver its content in."
The UK’s ITV network has launched its HD service on Freesat by broadcasting the opening games from Euro 2008.
Freesat is a subscription-free, digital satellite TV service from ITV and the BBC.
Viewers can see all the games the BBC has rights to in high definition on Virgin Media and Sky, but ITV announced that its debut HD programmes would be matches on the opening few days of the football tournament.
The first HD offering from ITV was the Portugal v Turkey match on Saturday.