Tag: blackberry

  • What Do Consumers Do With Their Phones?

    A recent Canalys consumer study, which surveyed over 3.000 people across France, Germany and theUK, looked at what features consumers are using on their phones.

    The first conclusion is that the use of data services is limited outside of smart phone owners and that customers on SIM-only contracts consume more data than their pre-paid counterparts. “The results go some way to quashing the expectations that SIMonly customers will only use voice and text,” says Canalys.

    When comparing the usage habits of respondents with pre-paid contracts versus those with SIM-only contracts, usage was higher in every category for individuals with SIM-only packages.

    For example, 27% of SIM-only users regularly browsed web sites on their handsets compared with just 14% of pre-paid users. Equally, the number of customers accessing social networking services on their mobile phones was considerably higher among SIM-only users (16%) when compared with pre-paid users (7%). The use of e-mail was also greater among those who subscribed to SIM-only deals (23%) versus consumers on pre-paid tariffs (16%).

    According to Canalys, operators will hope that the uptake of data services will steadily increase across their subscriber bases. “The major challenge that operators face is ensuring there is a sufficient penetration of handsets that are capable of accessing connected services, a questionable factor, especially looking at the difference in usage between handset brands across data services,” the report says.

    The other conclusion is that social networking on mobile phones remains a relatively small, but growing service. The research shows that despite the large usage figures quoted by companies such as Facebook, usage of social networking in the mass market remains limited.

    Only 10% of end users regularly accessed this type of service from their mobile phones. iPhone users were by far the most active, with almost half regularly accessing social networking services. Figures for BlackBerry (27%) and HTC (23%) users were lower than those for Apple, but were still significantly above the average.

    “These results show that usage of social networking services is higher among smart phone users, and as the market leader in the smart phone market, it is fair to assume that usage on Nokia’s flagship products would be similar. Usage of social networking services across all of its products, however, was only 7%,” says Canalys.

    When looking at e-mail usage on mobile phones, BlackBerry owners were the most active with 68% regularly using e-mail on their handsets. Owners of handsets from Apple (67%) and HTC (53%) also used e-mail far more regularly than those who owned handsets from the leading vendors, where on average only 15% of end users were regularly using e-mail on their phones.

    Web site browsing also revealed contrasting usage patterns: 73% of iPhone users regularly browsed web sites on their handsets; 60% of BlackBerry owners and 56% of HTC owners had similar habits.

    Conversely, just 8% of Motorola owners regularly browsed web sites on their phones and, though web browsing was higher on phones from LG (18%), Samsung (17%), Nokia (16%) and Sony Ericsson (16%), it was still significantly below that of iPhone users.

    Navigation services were cited by 36% of end users as a feature that they wanted on their next mobile phone that they did not have today. The majority of respondents were keen to have an in-car turn-by-turn solution on their next phone.

    “But as many navigation solution providers are now discovering, it is not good enough just to supply the software. For in-car navigation to be successful on mobile phones the experience of portable navigation devices (PNDs) needs to be matched or exceeded. This means that car kits or cradles need to be supplied alongside the software at the time of purchase. In addition, events such as incoming calls and other alerts need to be handled in a way that provides minimal disruption to the navigation experience,” analysts conclude.

  • Internet On The Go: Interview with Deb Hall, Managing Director at Web2Mobile

    Web2Mobile is a company that specializes in making your content mobile ready for ease of use for your customers on the go.

    In the last 12 months we seen a lot change in the mobile market with a huge transition of users putting their mobile devices ahead of their laptops and desktop computers.

    Web2Mobile works with companies to strategize efforts to make the transition as easy as possible for both the company and the users will access that content.

    When asked whether companies understand the need to transition to mobile technology, Deb Hall states, “there is confusion on the term mobile marketing and what it entails and the opportunities it can offer.” To ease some of the misunderstanding, Web2Mobile specializes in creating a suite of tools that help to erase that confusion and make the client feel comfortable changing the format of their content.

    The tools created by Web2Mobile apparently make it easier for marketers or publishers to upload their content into Web2Mobile’s self serve system and convert it, making it mobile friendly. Being a service oriented business, it looks to reduce the costs based on consultants helping companies make the change and puts the power of the transition into the hands of the client themselves.

    “We’ve all seen content not formatted for mobility, such as bad email newsletters, unformatted websites, and this content just does not transition to the world of mobility,” says Deb Hall when asked about companies that think they can do it on their own. She made it a point to stress that there is a definite need to understand the difference between the normal web and the mobile browsers and that development for the two is very different.

    Deb Hall

    Deb notes that even on a personal level, using mobile devices create a difference in behavior in how we use and read content and how we interact with our devices. No longer are we worried about being at a desktop, nor do we have to worry about the life of a battery on a laptop. In the last ten months she notes that this transition has become more apparent as the iPhone, specifically, has immersed itself into the general populace.

    She also notes that “the mobile browsing space has increased as much as 400% month to month,” make it apparent that companies want to make it easy for the end user to use the devices and access their content. With the increase in wifi tethering, the ability to access content anywhere, and making the technology tools easily accessible to just about anyone, it’s not surprising to see such high numbers of adopters.

    Is the Western World Ready?

    There is a distinct difference in how the West uses mobile technology compared to our counterparts in the Far East. Our Eastern counterparts are using mobile technology for entertainment, streaming TV, music, maps, directions, and just about every basic need possible. The advancement of technology in mobility is leaps and bounds ahead of the West.

    In response to our conversation Deb Hall states that when “[she] worked for Yahoo mobile she noticed distinct differences in how both side of the globe use technology. There are behaviors that are distinct to each country. Pricing models are different and that drives the behavior.” She notes an example on how fast mobile technology picked up in the UK and how it was based on the nominal fee for use compared to Western pricing.

    There is no doubt that the West is slowly catching up with our overseas counterparts, but there is still a long way to go. Web2Mobile is doing it’s part to help companies understand just how important mobile technology can be to their business and eventually their overall bottom line.

    Key Points

    At what point does a company consider going mobile? It’s a matter of strategy, and companies like Web2Mobile look to help companies develop that strategy. When Deb hears the word strategy she thinks about how they are going into battle. The goal is to get their clients in front of as many people as possible.

    “How do we know we’re implementing the right strategy? It’s very important to determine the key objective, is it sales, awareness, or creating a good user experience? It’s all about prioritising,” Deb Hall says regarding the key points that must be identified.

    In all the studies done on mobile users it’s been determined that mobile users are more than likely to act on a call to action. The key then becomes how to make the call to action easy to find. It’s vital for companies to make their sites, emails, and advertisement mobile ready and easy to use.

    Tracking Metrics

    A key factor for a company is to know how much interaction is being done with their new mobile strategy. Metrics give good insights on the success of the campaign, and having access to those metrics can determine the direction.

    “One of the first questions we get when we work with new client is which platform they should be on. Should I be on an iPhone or Blackberry,” says Deb about the confusion of entering the mobile space.

    An inside tip that Deb shares with us is that most companies can evaluate what is happening on your current website and from there determine what devices are accessing your content. Based on those metrics you can better plan your mobile strategy based on those percentages of iPhone vs Blackberry vs any other mobile device.

    An example Deb gave was their involvement with the Masters Tournament. Based on the metrics they analyzed they were able to serve up distinct content to users on various platforms. This makes the content unique to each user experience and helps to build that relationship between the company and their end user.

    Web2Mobile is very excited with the involvement in FITC and hopes to interact with marketers, developers, and agencies and introduce them to their suite of tools. They look to share with all attendees what they are doing and hope that more companies understand the importance of making their content accessible via mobile devices, especially companies serious about extending their brand online.

  • Apple Ranks Highest Among Both Consumer and Business Smartphone Owners

    Overall satisfaction among smartphone owners has increased considerably over time as manufacturers continue to improve styling, feature sets, usability and software, according to the J.D. Power and Associates studies.

    Satisfaction among consumer smartphone owners has increased by 14 index points (on a 1,000-point scale) from just six months ago, while satisfaction among business owners has increased by 43 index points from 2008 as these devices have become more stylish, customizable and user-friendly, the report says.

    Among traditional mobile phone owners, overall satisfaction has declined by six index points from April 2009, likely as a result of heightened awareness among traditional mobile phone owners of advanced features available on smartphones.

    J.D. Power and Associates studies measure customer satisfaction with traditional wireless handsets and smartphones across several key factors. In order of importance, key factors of overall satisfaction with traditional wireless handsets are operation (30%); physical design (30%); features (20%); and battery function (20%).

    For consumer smartphones, key factors are ease of operation (30%); operating system (22%); features (21%); physical design (18%); and battery function (9%). For business smartphones, key factors include ease of operation (29%); operating system (23%); physical design (21%); features (16%); and battery function (11%).

    Apple ranks highest among manufacturers of smartphones used primarily for personal reasons, with a score of 811, and performs particularly well in ease of operation, operating system, features and physical design. LG (776) and RIM BlackBerry (759) follow Apple in the rankings.

    Among customers who use their smartphones primarily for business purposes, Apple ranks highest with a score of 803, followed by RIM BlackBerry (724).

    LG ranks highest in overall wireless customer satisfaction with traditional handsets with a score of 723, performing well across all factors, particularly battery function, features and operation.

    The proportion of consumers who purchase more affordable smartphones (those costing less than $100) has significantly increased among most of the manufacturers included in the rankings, compared with the previous wave of the study six months ago. This indicates that wireless carriers are discounting their devices to attract new customers who are willing to pay for more costly service plans.

    "Attractive rebates or discounts offered to current smartphone owners, as well as incentives given to traditional handset owners to upgrade to smartphones, are effective ways for wireless carriers to generate revenue and increase market share," said Kirk Parsons, senior director of wireless services at J.D. Power and Associates.

    "It is important, however, that manufacturers meet the expectations of those taking advantage of such offers by ensuring the features are intuitive and ultimately rewarding to them in the long run. Providing an easy-to-use, yet powerful operating system with the ability to customize applications to suit owners’ individual needs is essential to providing a high-quality and rewarding wireless experience."

    The studies also find the following key wireless handset usage patterns:
    • Among consumer smartphone owners, 22 percent want Wi-Fi capability in their next handset, while 21 percent want touch-screen capabilities and 17 percent want GPS capability.
    • More than 40 percent of consumer smartphone owners report entirely replacing landline calling with mobile phone calling, while only 27 percent of traditional handset owners have done the same.
    • Among business smartphone owners, more than one-half report downloading third-party games for entertainment, while 46 percent report downloading travel software such as maps and weather applications-indicating business users are also integrating their devices into their personal lives. In addition, nearly one-half of owners (46%) report downloading business utility applications to increase productivity.

  • Vonage Goes Mobile: Wi-Fi and Cellular Networks Low Rates Calls Available

    Vonage has launched Vonage Mobile, its first mobile calling application for smartphones. This free downloadable application provides seamless, low-cost international calling while on Wi-Fi or cellular networks.

    It’s available for download on the iPhone, BlackBerry and iPod touch.

    The app works with the existing mobile plans, what lets you keep your number, mobile device, existing contacts and mobile service provider.

    Vonage Mobile does not require any access numbers. You simply enter an international number or select a contact from the existing contacts on your iPhone or Blackberry, hit send and the app does the rest.

    When you dial an international number from your mobile device, your call is routed through the Vonage network. That way, you get their international rates and only use local minutes under your regular carrier’s plan.

    Obviously the app doesn’t support SIP calls over EDGE/HSDPA. International calls you make while being out of WiFi range but still having voice service, will be redirected to a local access number in the US – you’ll be then using your existing provider’s minutes while being charged Vonage Mobile’s discounted worldwide calling rates.

    "Our new mobile app is an important step in establishing Vonage as a software technology company that enables high-quality voice and messaging across any device in any location, providing great value over any broadband network," said Marc Lefar, CEO of Vonage.

    The company assures in the fourth quarter 2009, they will enhance the app to include the Vonage World plan that was introduced for home service in August. This enhancement extends the ability to make unlimited calls to over 60 countries for one flat monthly fee (at this moment – $25).

    According to Mike Tempora, Senior Vice President of Product Management for Vonage, when developing Vonage Mobile, the company focused on creating a more convenient alternative for customers who use calling cards or Wi-Fi only applications.

  • Behance iPhone App is "Twitter for Actionable Tasks"

    INTERVIEW: Scott Belsky, founder and CEO of Behance, tells smartphone.biz-news about his company’s Action Method iPhone application – a free and innovative app aimed at increasing users’ productivity.

    Any productivity tool that has the word "action" in it sounds like it surely must have something going for it.

    So when the Behance team launched its free iPhone app six months ago, the fact it was based on the idea of capturing and managing "action steps" – tasks that need completing – made it sound like a pretty good prospect.

    As Scott Belsky, founder and CEO of Behance, explained to smartphone.biz-news, the idea is to help creative professionals organize their work by taking action.

    To do so they have created an ecosystem around the company’s Action Method project management software, the Behance Network, and Behance paper products.

    "What we decided to do was try and help people through offline and online media to organise their lives with a bias towards action," he said.

    Scott Belsky, CEO of Behance

    "This is what makes it special compared to other management tools out there.  Action is the central part of the entire experience."

    Belsky said the premise for the Action Method is very simple.  It comes down to three elements:

    • Action steps
    • Back-burner items
    • Reference items (other "stuff" in life that accumulates)

    Belsky said that people focus too much on deadlines instead of what matters most – action and delegating.

    When Behance started out selling paper products in the US several years ago the rationale was – and still is – to produce a well designed system for productivity.

    The Action Method Online application then followed as an everyday tool for people to manage action steps and their lives.

    Then, came the mobile version – currently just for the iPhone app but the New York-based company are testing a beta for Blackberry.

    "It’s exciting. Many people are downloading the app and using it," said Belsky.

    During the design process the Behance team spoke with people that used Microsoft Product Manager, Basecamp and other project management tools.

    They found that a lot of people used them – but didn’t really use them. And tasks such as updating the system are looked upon as a chore to be avoided.

    Collaborative Tool

    They also aren’t collaborative, so tasks that need someone else’s input have to be communicated – usually by email.

    However, since Action Method is designed as a collaborative management tool, users can delegate tasks to other users – but in a more effective way.

    Messages are sent, not by email, but by what Belsky describes as "Twitter for actionable things", which are displayed as action sets on the iPhone screen.

    "The idea is not to just have a to-do list but to engage people through multiple different lenses," he said.

    Various new features are being planned for the iPhone app which Belsky said will push it to a new level, as well as some important additional features for the on-line app.

    Valuable Tool

    For many people work and life do not separate, so the app is intended to make users look more often at their actionable tasks.

    Since the tool has to be accessible at all times, it can be used both on-line and off-line, and then synched when connected again.

    So even if you are stuck in the subway without internet access, it doesn’t mean everything draws to a halt.

    "Mobile extends that functionality," he said. "We do not have an excuse any more."

    "It’s about the little action steps that pop into your mind that you need to do. You can capture these thoughts."

  • XCast Extends IP Videomail to BlackBerrys


    XCast Labs has extended its IP videomail services to BlackBerry devices.

    Consumers and enterprise users who own a BlackBerry Curve, Pearl or Storm, are now able to receive video messages from anyone with a videophone or Softphone application.

    The SaaS digital voice and video solutions provider also delivers traditional voicemail to BlackBerry devices either as an MP3 attachment to email or via RSS feed.

    XCast Labs CEO, Cliff Rees, said that for videomail, the XCast server analyzes the Blackberry firmware and type of device.

    It then automatically provides a link to videomail that corresponds to the particular device model and firmware from which the request was generated.

    Rees said that analysts Gartner has forecast that enterprises in North America will be supporting more mobile phones than desktop phones by 2011.

    While most users will still also have a desktop phone, mobile phones would become more prevalent and replace desktop voice hardware to become the primary device.

    Rees said that integrating video functionality with Blackberry devices is a critical milestone for XCast.

    "Since the advent of mobile computing, the BlackBerry has been recognized as the PDA of choice for corporate end-users," he said.

    "With continued consumer adoption and migration to these and other smartphones, our users will have access to the highest quality video messaging."

  • RIM Crossing Categories and Borders With Blackberry Tour


    RIM is boosting its Blackberry range with a new 3G dual-mode handset aimed at both its core executive users and the wider consumer market.

    Candy-bar shaped and with a full keyboard, the Blackberry Tour will launch with Verizon and Sprint in the US and Telus and BCE’s Bell unit in Canada.

    Ever-mindful of the fact the line between corporate and pleasure smartphone use is blurring, RIM has pitched the Tour between the consumer-oriented BlackBerry Curve and the corporate-focused BlackBerry Bold.

    The smartphone is intended as a "world phone" – providing voice and data services on networks outside a user’s home operator network – which has great appeal to business travellers.

    For this reason it supports 3G EV-DO Rev. A networks in North America, as well as 3G UMTS/HSPA (2100Mhz) and quad-band EDGE/GPRS/GSM networks abroad.

    For the consumer market, the Tour has all the multimedia features of the Curve, including a 3.2 megapixel photo and video camera with flash and media player.

    The phone is also preloaded with DataViz Documents to Go, allowing users to edit Microsoft Word, Excel and PowerPoint files directly on the handset.

    RIM has been left in the shadows recently – as Palm and Apple grab the spotlight with the launch of the Pre and the iPhone 3Gs.

    It will be interesting to see how its latest Blackberry offering fares as its rivals continue to encroach on RIM’s traditional enterprise stronghold.

    The BlackBerry Tour is expected to be available this summer. Pricing still to be announced.

  • Maps Upgrade Expected For BlackBerry OS 5.0


    RIM’s plans for its soon-to-be unveiled BlackBerry OS 5.0 include an overhaul of maps and messaging options.

    BGR reports that the Canadian smartphone maker is bringing in new maps features, including displaying the address location of a message – such as email, text or PIN.

    They are identifed by the OS and will bring up the location in Maps.

    Maps will also render around two times faster, while lagging will no longer occur when scrolling around and zooming in.

    Other Maps improvements include a lot of new towns, cities, counties and countries being included and the ability to display geotagged images on Maps, according to BGR.

    They also detail a raft of upgrades to the Calendar and Browser functions, while Storm users are to get a full-QWERTY keyboard in portrait mode.

    More details are expected at WES 2009, which starts on 5th May.

  • Strong Q1 Expected from Nokia's 5800 Smartphone


    Nokia’s Q1 sales are expected to be down when accounced tomorrow – despite the success of its 5800 XpressMusic smartphone launched last year.

    Analysts estimate 2.5 million 5800s may have been sold in the first three months of the year – helped by repeated sell-outs in the UK and roll-outs into new markets.

    Key to the Nokia smartphone’s success is its cost – often undercutting the iPhone while offering comprehensive features.

    Despite the device’s strong sales, however, the Finnish mobile giant is expected to report a drop in overall shipments of 20 per cent, with revenues around USD $12.6 billion.

    The company had sales of USD $16.4 billion in the fourth quarter of 2008.

    While Nokia remains the leading global mobile maker, its position has been under fire recently – not least in the smartphone category where the iPhone and BlackBerry have nibbled at its market share.

    However, there may be positive news for Nokia. Some analysts expect the company to announce that it has reduced inventory levels from the fourth quarter of 2008, raising the prospect of an upswing in the second quarter.

    Recent measures have seen Nokia streamline its operations, cutting 1,700 jobs worldwide and temporarily suspending outsourcing for handset manufacturing.

    Nokia is also expected to provide more details tomorrow on reports that its joint venture with Siemens is bidding for parts of Nortel Networks’ CDMA carrier networks business.

  • CTIA2009: Skype Coming to BlackBerry Smartphones in May

    After releasing its application for iPhone, Android-powered devices and other Java-enabled mobile phones, as well as for Windows Mobile, Skype announced at CTIA WIRELESS 2009 in Las Vegas that the lite version of Skype, a ‘thin’ Skype client for mobile phones, will soon be available as a free download for BlackBerry smartphones.

    A beta version will be available in May for the BlackBerry Bold and BlackBerry Curve smartphones, with support for other BlackBerry smartphones coming later.

    The lite version of Skype delivers core Skype capabilities to BlackBerry smartphones, including:

    • Make Skype-to-Skype calls to other Skype users anywhere in the world
    • Send/receive instant messages to/from individuals or groups
    • Make Skype calls at low rates to people on landline or mobile phones
    • Receive calls to your online number on Skype
    • See when your Skype contacts are online/available to chat

    The application works without needing a Wi-Fi connection. It uses local air time and a mobile Internet connection to sign in to Skype, update contact list and presence and to send/receive calls or messages. As a result, it’s necessary to have both a calling plan and a data plan to use the lite version of Skype.

    Skype will be available to BlackBerry users worldwide. The ability to make calls will be available in 10 countries: Australia, Brazil (Rio de Janeiro & Sao Paulo), Denmark, Estonia, Finland, New Zealand, Poland, Sweden, the United States and the UK.

    English will be supported first, with additional languages to follow. Those who download the beta version will be able to provide feedback on the application via an online survey.