AT&T Mobility, T-Mobile USA and Verizon Wireless have announced the formation of a joint venture chartered with building ISIS, a national mobile commerce network that aims to "fundamentally transform how people shop, pay and save."
Isis’ initial focus will be on building a mobile payment network that utilizes mobile phones to make point-of-sale purchases. By utilizing smartphone and near-field communication (NFC) technology to modernize the payments process, Isis intends to deliver new levels of competition and value to consumers and merchants.
Thew company expects to introduce its service in key geographic markets during the next 18 months.
Michael Abbott has been named as Chief Executive Officer of Isis. Formerly with GE Capital, Abbott is a veteran financial services executive with extensive experience in the payment and technology industries. "We plan to create a mobile wallet that ultimately eliminates the need for consumers to carry cash, credit and debit cards, reward cards, coupons, tickets and transit passes," Abbott said.
Founding members, AT&T Mobility, T-Mobile USA and Verizon Wireless, collectively provide wireless services to more than 200 million consumers who will have access to the Isis service. Isis is working with Discover Financial Services’ payment network, currently accepted at more than seven million merchant locations nationwide, to develop an extensive mobile payment infrastructure for the joint venture.
Barclaycard US, part of Barclays PLC, is expected to be the first issuer on the network, offering multiple mobile payment products to meet the needs of every customer.
How It Works
The new venture will enable contactless mobile payment and commerce services using near-field communication technology. NFC uses short-range, high frequency wireless technology to enable the encrypted exchange of information between devices at a short distance. The new system is being designed and built to include strong security and privacy safeguards.

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The companies said they are now working on new forms and formats of mobile marketing messages and leveraging new opportunities, such as those offered by the iPad and other mobile platforms.



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In Q3 2010, the worldwide smartphone market grew an impressive 95% over the same quarter a year ago to 80.9 million shipped units, according to
As well as the positive picture in the US, Canalys’ detailed country level smart phone research has consistently highlighted the importance of, and differences in, ‘emerging markets’. For example, in what are now being called the ‘BRIIC’ countries (Brazil, Russia, India, Indonesia and mainland China), smart phone shipments increased by 112% year-on-year, faster than the market overall, and each country individually saw strong growth. Nokia was the leading vendor in all five BRIIC markets in Q3 2010, benefiting from its global reach and channel relationships.
Driven by Nokia, the Symbian Foundation retained its position as the leading smart phone OS vendor worldwide. Of the 56 named countries that Canalys tracks, it is still the number one OS vendor in 37 of them because of Nokia’s dominance, plus in Japan, where its position is supported by Fujitsu and Sharp. According to the report, the launch of Nokia’s new range of Symbian devices, particularly the N8, will give a boost to its holiday season shipments, and the outlook into 2011 remains positive as Nokia aims to push Symbian devices further into the mid-tier of the market to attract mass-market volumes.
Ruben Berenguel blogs in