Tag: digital

  • US Transition to Digital TV Alters Viewing Behavior


    This Friday sees US television going 100 per cent digital, a move that has impacted on over a quarter of households which have had to invest in new TV sets and/or services to prepare for the June 12th changeover.

    However, researchers say that the switch to digital has changed traditional viewing habits.

    David Tice, vice president of Knowledge Networks, said its report, How People Use HDTV 2009, will show that one-third of those with high-definition TV reception always check their HD channels first when channel surfing or checking for a program.

    He said the digital transition is bringing more channels – sometimes dozens more – into nearly one-quarter of US TV households.

    This is vastly expanding the numbers of programs and advertisements they can be exposed to.

    "And our research has shown that having high-definition TV (HDTV) reception changes viewing behavior, prompting many people to check HD channels first when they sit down to watch TV," he said.

    "The result is that the digital transition as a whole seems destined to alter long-standing TV behaviors in many US homes."

    The report will also indicate that those with HDTV reception are more selective about what they watch and more likely to plan viewing in advance. KN will be releasing the new HDTV report in July.

    A separate report from Knowledge Networks has found that 26 per cent of US homes invested in new TV sets and/or services in the past year to prepare for the June 12th changeover.

    The data, collected from February to April this year, shows that among TV households:

    • 18 per cent said they had bought a digital converter to adapt a standard definition set to receive digital signals
    • 8 per cent bought a digital or HDTV set specifically in preparation for the transition
    • 5 per cent started a new subscription to a pay television service such as cable or satellite TV, also specifically in anticipation of the switch to digital

    (There is some overlap among the above groups; the net value is 26 per cent)

    Awareness of the transition has increased to 91 per cent of all TV homes, up from 85 per cent in 2008 and 45 per cent in 2007. All subgroups – whether by householder age, race, ethnicity, or reception type – report awareness over 90 per cent.

    Among the 18 per cent of TV homes that bought a digital converter, most (80 per cent) utilized the government coupon program. In homes that still have only broadcast reception, three times as many (53 per cent) report they bought a digital converter in the past year, and 93 per cent of those used the coupon program.

    The number of sets per home relying on regular broadcast reception averaged 0.48 in the new survey; this is almost two-thirds less compared with KN’s spring 2006 survey, when the average was 1.32.

    The report said that between their awareness of the transition and evidence of adaptation to this new broadcast standard, it is clear Americans have received the message about the transition loud and clear.

  • Consumers Prefer Discs Over Downloads At Home


    Watching movies and other video content on DVD and Blu-ray Disc accounts for 88 per cent of home entertainment spending – even although newer digital methods are beginning to gain a foothold in the consumer market.

    The average US home video consumer reported spending an average of USD $25 per month on all types of home video purchases and rentals, according to NPD Group.

    The researchers found that when it comes to spending on home video content: 63 per cent was spent on DVD purchases; 7 per cent on BD purchases; 18 per cent on DVD/BD rentals from retail stores, subscriptions or kiosks; 9 per cent on video on-demand (VOD); and 3 per cent on digital downloads and online streaming.

    Most consumers don’t use digital options to watch a full-length movie, although the numbers have grown over the last year.

    Digital movie downloaders also tend to buy and rent Blu-ray Discs more than the average consumer: 25 per cent of them bought or rented a Blu-ray Disc in the last three months, versus 5 per cent overall.

    Russ Crupnick, entertainment industry analyst for NPD, said discs are still and by far the dominant way Americans enjoy home video.

    "But there is an increasing appetite for digital options," he said. "The good news is that the consumers engaging with digital video today also tend to be heavy consumers of DVDs and Blu-ray Disc, but it remains to be seen just how long physical discs and digital formats can co-exist."

  • Hundreds of TV Stations Switch To Digital Despite Delay Bill


    An estimated 40 per cent of US TV stations plan to make the switchover to digital from 17 February.

    This is despite the recent approval of a congressional bill supporting a four-month delay of the transition from analog to digital TV signals.

    The major networks – ABC, CBS and NBC – have agreed to continue broadcasting in analog and digital.

    However, the three networks only control around 100 of the total 1800 TV stations involved in the switchover.

    The Federal Communications Commission said some 681 – or 40 per cent – have either already ended analog transmission or plan to do so after 17 February.

    By deciding to become all digital, these local stations will free up some of the 700Mhz spectrum in those markets that companies such as Qualcomm have bought the rights to use.

    The switch is intended to free up spectrum for public safety and provide better television viewing.

    The US House of Representatives last week voted to delay the mandatory change by four months – to 12 June.

    President Barack Obama is expected to sign the bill into law shortly.

    But the delayed bill gave television stations, which say they’ve spent millions of dollars preparing and educating viewers of the switch-over, the option to transition to all digital on the original date.

    Supporters of the delay were concerned that 20 million mostly poor, elderly or rural households were not prepared due to a shortage of government coupons meant to defray the cost of converter boxes.

  • Flip Launches HD Version Of Mino Camcorder


    The incredibly popular Flip camcorder is going high def with the launch of the MinoHD.

    Flip makers Pure Digital says its new baby is the the world’s smallest HD camcorder – and at a mere 3oz it’s hard to disagree.

    Intended to make capturing and sharing HD video easy and affordable the MinoHD records up to 60 minutes of HD video and features Flip Video’s new FlipShare software, also announced today.

    This on-board software platform allows consumers to plug the camcorder’s signature flip-out USB arm into any computer for easy drag-and-drop video organizing, editing and sharing on YouTube, MySpace, AOL Video or via email.

    Priced at USD $230, the Mino HD is USD $50 more than the standard-def version. It will initially only be available in the US.

    Pure Digital has sold some 1.5 million of its simple-to-use digital camcorders since last year, helping revenues to grow by 44,667 per cent over the past five years.

    Unsurprisingly, this has made it the number one best-selling camcorder in the US, according to the latest rankings from leading market research firm the NPD Group.

    One difficulty is that sharing video in HD is difficult because sites like YouTube and MySpace still don’t play HD clips.

    That must surely change soon – or there will be great opportunities for Vimeo’s hi-def video sharing service to grab a large market share.

    Flip MinoHD Features:

    • Weight: 3.3 oz.
    • Resolution: HD 720p
    • 4 GB of internal memory to record up to 60 minutes of HD video
    • 1.5 inch anti-glare LCD display
    • Internal, lithium ion battery recharges when USB arm is connected to computer
    • One-touch recording with 2x digital zoom
    • Touch-sensitive buttons for recording, playback, fast forward, rewind, pause and delete
    • FlipShare software:

    -On-board application installs directly when connected to any PC or Mac
    -Drag-and-drop interface for easy browsing, playback, organizing and video archiving
    -Integrated online video publishing to YouTube, MySpace, and AOL Video
    -Free, unlimited private emailing of videos and video greeting cards
    -Custom movie editing, with the option to use your own music and add titles/credits
    -Capture still photos from any standard or high definition video
    -Order DVDs online and have them shipped anywhere in the world
    -TV connection for instant viewing (cable included)
    -Tripod Mount
  • DivX certifies chip for HDTVs and STBs

    Broadcom’s high definition chip brings HD DivX certified video into the living room

    DivX has announced the high-definition DivX certification of Broadcom Corporation’s BCM7405 system-on-a-chip (SoC) solution.

    The BCM7405 provides advanced internet provider (IP) functionality and improved video and audio performance for satellite, cable and IP set-top boxes (STBs).

    It can support the playback of DivX 1080p content, and other key integrated features for digital television content such as recording, playback, time-shifting and trick modes.

    The HD certification is the latest addition to Broadcom’s stable of SoCs. These include the BCM7452 and BCM7403, which have already achieved standard-definition (SD) DivX Certification.

    Aidan O’Rourke, senior director of marketing, IPTV set-top box products for Broadcom, said DivX was a key player in high-quality digital content distribution and consumption.

    “We are pleased to continue collaborating with them to support our shared customers’ goals of supporting the widest selection of video and audio content formats,” he said.

    DivX technology significantly reduces the file sizes of digital video, and its certification enables consumers to play DivX video content on a range of entertainment devices such as digital video recorders, portable media players, digital televisions, Blu-ray DVD players, and mobile phones.

    This improved compression makes it easier to move and share high-quality content between devices, improving the entertainment experience for consumers.

    Kevin Hell, DivX’s chief executive officer, said Broadcom’s new DivX certified chip illustrated the digital media company’s commitment to ensuring a high-quality video experience across any device.

    “Working with Broadcom has afforded us the opportunity to meet the rising demand for our high-definition solution in the emerging product categories of digital televisions and set-top boxes,” he said.

  • Soccer fans enjoy ITV's first HD programming as Euro 2008 matches broadcast on Freesat


    The UK’s ITV network has launched its HD service on Freesat by broadcasting the opening games from Euro 2008.
    Freesat is a subscription-free, digital satellite TV service from ITV and the BBC.
    Viewers can see all the games the BBC has rights to in high definition on Virgin Media and Sky, but ITV announced that its debut HD programmes would be matches on the opening few days of the football tournament.
    The first HD offering from ITV was the Portugal v Turkey match on Saturday.
    Following this, ITV’s games through to the 13th of June will also be available in high definition, by pressing the red button on ITV1 when viewing on Freesat.
    Although Euro 2008 will occupy the channel for the next few weeks, Simon Fell, Controller Emerging Technologies, ITV Consumer, said there would also be HD coverage of England football internationals, the Champions League football and selected dramas.
    Speaking at Understanding and Solutions’ Driving Digital Content event, Mr Fell said the red button strategy was made necessary by the structure of the ITV Network. “We’re a regional business funded by advertising and that’s the model we have to keep to,” he said.
    Once an HD broadcast has completed, viewers will be returned to their local ITV region.