Broadcom’s high definition chip brings HD DivX certified video into the living room

DivX has announced the high-definition DivX certification of Broadcom Corporation’s BCM7405 system-on-a-chip (SoC) solution.

The BCM7405 provides advanced internet provider (IP) functionality and improved video and audio performance for satellite, cable and IP set-top boxes (STBs).

It can support the playback of DivX 1080p content, and other key integrated features for digital television content such as recording, playback, time-shifting and trick modes.

The HD certification is the latest addition to Broadcom’s stable of SoCs. These include the BCM7452 and BCM7403, which have already achieved standard-definition (SD) DivX Certification.

Aidan O’Rourke, senior director of marketing, IPTV set-top box products for Broadcom, said DivX was a key player in high-quality digital content distribution and consumption.

“We are pleased to continue collaborating with them to support our shared customers’ goals of supporting the widest selection of video and audio content formats,” he said.

DivX technology significantly reduces the file sizes of digital video, and its certification enables consumers to play DivX video content on a range of entertainment devices such as digital video recorders, portable media players, digital televisions, Blu-ray DVD players, and mobile phones.

This improved compression makes it easier to move and share high-quality content between devices, improving the entertainment experience for consumers.

Kevin Hell, DivX’s chief executive officer, said Broadcom’s new DivX certified chip illustrated the digital media company’s commitment to ensuring a high-quality video experience across any device.

“Working with Broadcom has afforded us the opportunity to meet the rising demand for our high-definition solution in the emerging product categories of digital televisions and set-top boxes,” he said.

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