On Demand Group has won the VOD and subscription VOD contract from OTE for its upcoming IPTV service in Greece.

ODG is Virgin Media TV’s content management partner for its VOD service in the UK, which is the largest VOD service outside of North America with over 50m views per month.

Tony Kelly, CEO of ODG said the TVOD and SVOD offering would help kick-start the IPTV launch.

"The range of movies, TV series, kids programming, documentaries and music videos will help to underpin the successful launch and regular and sustained viewing of VOD in Greece,” he said.

OTE’s FilmExpress transaction VOD (TVOD) service includes blockbuster movies from major Hollywood studios including Disney-ABC-ESPN Television, Universal Studios, Paramount Pictures and Warner Bros.

Subscribers to the service can select a movie of their choice for a 24-hour rental period with full DVD-like features including control to pause, fast forward, rewind or watch over again.

OTE’s FilmClub subscription VOD (SVOD) service includes a wide range of TV series from CBS, HBO, HIT, Lions Gate and Warner Bros, as well as documentaries from National Geographic.

The SVOD service also includes library movies from HBO, Lions Gate, Paramount Pictures and Warner Bros, and hundreds of international and local music videos from EMI, Universal Music and Sony Music.

Subscribers will also receive more than 30 digital broadcast channels.

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