Voxbone has collaborated with Jajah to develop a value-added telecommunications service, which is said to make international calling "simple and affordable." The International Favorites service, which Jajah provides for mobile customers of O2 in the United Kingdom, offers a subscriber a virtual overseas number so the users can call at local rates.

As part of the new service, Voxbone supplies an international “Call Me” number that directly reaches a customer’s mobile phone.

The customer adds this second phone number from a country of choice to an existing mobile subscription. Calls to the number are dialed, delivered and billed like local PSTN calls. These calls are transmitted through Voxbone’s IP network to the O2 user’s mobile phone. The subscriber doesn’t need a special phone or application.

The virtual number complements the subscriber’s U.K. mobile number, enabling two phone numbers to be mapped to the same device. The service works with most O2 phones.

In addition, Voxbone is supplying numbers for another feature of International Favorites: provision of three local outbound numbers per subscriber that the customer may use to reach selected international landline and mobile numbers. A flat fee of £10 per month covers 3,000 minutes (50 hours) of calls to these numbers.

“We are enthused about this opportunity to help a global telecom leader use our phone numbers and global VoIP backbone to create value for its customers and its business,” said Voxbone CEO Rod Ullens. “International Favorites enables customers to keep in closer touch with friends and loved ones in other countries, while it benefits operators by promoting customer loyalty and international calling.”

“A new kind of geography is being formed that is about local presence and global relationships superseding distance or national borders,” said Trevor Healy, Chief Innovation Officer for Telefónica Europe. “International Favorites gives us a tremendous opportunity to innovate, reflect our users’ needs and open new revenue streams.”

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