Millions of viewers already watch Internet video on their TVs but that number is set to climb dramatically, according to In-Stat.
It forecasts that by 2013 web-to-TV video streaming services will drive nearly USD $3 billion in revenue.
BitGravity has announced the release of an application programming interface (API), capable of supporting cutting-edge interactive video applications.
The company claims the updated API unlocks the ability to create affordable and scalable interactive HD video applications for the first time.
Netflix has hired Bill Holmes, a five-year veteran of digital-media company DivX, to help build its video-streaming business.
His appointment is the latest in various moves by the company to build on its 8.4 million subscriber base with its streaming services.
NBC has made no secret of the fact it plans to use the Beijing Olympics as a campaign platform for HDTV.
Now the US network has announced that the summer games will also act as a research lab to guage how viewers use different media platforms.
The network hopes its research will reveal how people combine, for example, high def TV coverage of an event with tools such as video streaming, video on demand and mobile phones.
Alan Wurtzel, NBC’s research chief, said the company would publicly issue a TAMi (Total Audience Measurement Index) for the first time.
“An event of this magnitude requires the biggest and most sophisticated research effort to measure it,” he said.