Telematics Update, a reference point for automotive telematics, has launched the 2012 edition of Human Machine Interface Report. This report aims to provide companies with information regarding the current trends in the industry, guides on creating original products, and inspiration for new strategies from interviews of industry leaders.
SIGNIFICANT BUSINESS ISSUES DISCUSSED
The Human Machine Interface Report 2012 Edition provides a detailed reading on the current state of telematics and how leading automotive brands have developed their human machine interfaces and put these into operation. Various topics that are beneficial to those in the telematics industry are discussed in detail. These business-critical issues include fearless forecasts for product developments and expansions until 2016, tips in improving the user interface from leading companies, mitigating driver distraction, regulatory trends, human machine interface (HMI) and connected car technology roadmap, and insights from various consumers of the electronics industry.
In addition, the success stories of the HMI strategies utilized by top automobile companies like Audi, Lexus, and Ford are also included in this report. Regulatory trends that may affect the telematics industry and ways to adapt to these legislative changes are incorporated as well.
According to a Telematics survey, the top three in-car applications are real-time traffic reports, navigation, and speed camera warning. However, 450,000 injuries and 3,000 deaths attributed to driver distraction have been recorded in the United States in 2009 and 2010 respectively. These statistics have given automakers the dilemma of creating a user interface (UI) which is easy to use without sacrificing the entertainment features expected by the consumers. Erasing driver distraction problems posed by complicated interfaces will lessen brushes with the law for the automotive makers. The UI optimization strategies of automakers, like Audi, Ford, Visteon and Yazaki, are examined in the Human Machine Interface Report to serve as a guide for other developers.
THE FUTURE OF THE HMI INDUSTRY
By 2013, the Human Machine Interface Industry is expected to be worth $1.3 billion with the United States and China as the thriving areas of opportunity. From 2013 to 2016, Heads-Up Display (HUD), organic light-emitting diode (OLED), haptic and center stack touchscreen displays are expected to project a $350-$400 million revenue per year.
Aside from primary and secondary data, the Human Machine Interface Report 2012 Edition also includes an in-depth analysis by its author, David MacNamara. MacNamara has more than 30 years of experience in the automotive industry. The report is also supplemented by interviews with industry leaders and insiders. Feedbacks from four independent industry reviewers were taken into account to preserve the report’s credibility and quality.
Volvo, Harley-Davidson, IBM, and Bosch are part of the numerous companies who purchased the 2011 edition of the Human Machine Interface Report.