Back at CES, LG was more than happy to tease that curved OLED HDTV. And now the company has announced its OLED HDTV is bringing revolutionary display technology to the U.S. market through its exclusive launch partner Best Buy. The super-thin curved screens, model 55EA9800, are available through Magnolia Stores inside Best Buy for just shy of 15 grand.

The ground-breaking, ultra-thin curved design of the 55-inch LG Curved OLED TV, alongside a next-generation display technology, delivers an experience that sets the benchmark for TV design and home entertainment in the industry. LG has used its proprietary WRGB technology to create the perfect color output and its exclusive Color Refiner for tonal enhancement, producing images that are astoundingly vivid and realistic. The new TV weighs less than 38 pounds (17.2 kilograms) and the edge of the screen is 0.17 inches (4.3 millimeters).

The Richfield, Minnesota store of retail giant Best Buy had already stocked the 55-inch set at the time of announcement. In the coming weeks, it will roll out in select Best Buys across New York, Los Angeles, Seattle, Miami, San Francisco, Chicago, Dallas, Houston, and San Antonio. This new premium TV goes for $14,999.

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