HD coverage lures anglers

Soaring ratings for high definition fishing programmes leads Outdoor Channel to add to schedule

To those not converted to fishing, just the prospect of watching the sport on TV – let alone in high def – would be enough to have them rushing for the remote control.

Yet for converts – and there are millions out there – fishing programmes in HD are a huge draw.
The Outdoor Channel, which claims to be America’s leader in outdoor TV, has announced that ratings for the network’s Friday night fishing block increased 77 per cent over the first half of 2008.

The bulk of programming found in this segment is shot and aired in high-def.
It includes shows such as Ultimate Match Fishing, Legends of Rod and Reel and In-Fisherman Television.

Spurred on by its angling success, the channel will be adding in The Catch: Costa Rica and Fly Fishing the World – both captured in high definition – in Q3.

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