Posts Tagged: pnd


For European Portable Navigation Device (PND) manufacturer TomTom and U.S.-based Garmin, Oct. 29, 2009 will indeed be remembered as the day everything changed.

Google’s announcement that it plans to launch turn-by-turn navigation on the Android platform would be enough of a headache in itself, but giving it away for free? Sound the alarm!,” says Richard Robinson, iSuppli analyst.

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It is now official and will completely change the mobile and PND navigation market. Google announced Google Maps Navigation for Android 2.0 devices.

It comes with 3D views, turn-by-turn voice guidance and automatic rerouting, but unlike most navigation systems, the Navigation was built from the ground up to take advantage of the phone’s internet connection, as Google claims.

The first phone to have Google Maps Navigation is Motorola’s Droid. It hits the U.S. market next week (Nov. 6th) for $199 on contract.

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Application stores are presenting a new, significant channel for the promotion and distribution of mobile applications in EMEA.

In recent report Canalys analyzes how important will this channel become for navigation applications, and what opportunities does it present.

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According to a new research report by the analyst firm Berg Insight, the number of mobile subscribers downloading navigation routes and turn-by-turn navigation instructions using their mobile handsets increased twofold from H1-2008 to H1-2009 and reached 28 million.

Until 2015, the subscriber base is forecasted to grow at a compound annual growth rate (CAGR) of 33.7 percent to reach 160 million users worldwide.

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More than a third of Russian consumers are interested in a smartphone-based navigation device – while nearly 63 per cent are willing to pay more than euro 4 per month for a vehicle tracking service based on a GPS-enabled smartphone.
These are among the findings of research by Frost & Sullivan which also showed that global positioning system (GPS)-enabled smartphone technology is gaining ground over traditional portable navigation devices (PND) in the Russian navigation and telematics market.

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Apple’s iPhone has done much to thrust touch screens firmly into the public’s consciousness – a place they seem certain to increasingly inhabit.
A report from ABI Research forecasts that revenue from the global touch screen market for smartphones and other handheld devices such as MIDs, UMPCs, and PNDs will reach USD $5 billion in 2009.

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