Virident Systems has appointed industry veteran Bob DeMartino to drive the growth of its GreenCloud server platforms in Web 2.0 data centers.
DeMartino joins Virident from Sun Microsystems bringing over twenty years of sales and market development experience with both large, established enterprise and start-up technology firms.
In the mid-‘90s, DeMartino managed Sun’s enterprise business in the Central US region to well over half-a-billion dollars in revenue, and helped develop Sun’s channel strategy including reseller incentive programs and coverage models.
DeMartino left Sun for several successful startups, yet returned to Sun in 2008 to lead their Web 2.0 effort, including managing the Web 2.0 Customer Executive Advisory Council, composed of 30 leading web companies.
He was responsible for USD $280 million in worldwide revenues within the Web 2.0 infrastructure, working with companies such as EBay, LinkedIn, Yahoo, and Mixi.
The GreenCloud server platform is based on Storage Class Memory and is a pioneer in SmartScaling.
Virident VP of sales and dervices Michael Hunt said: "Bob’s experience with major accounts and system selling to the enterprise data centers together with his in-depth understanding of the major challenges facing customers in the SaaS and Web 2.0 industry are key assets that will help drive early customer adoption for us.
"As Virident grows, we are building a world-class team to support the needs of our customers and we are proud to add Bob to the team."