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  • Junction Networks Announces 10,000th Account

    Junction Networks has announced that MBLM NYC has become the company’s 10,000th customer of its hosted VoIP services. Following a merger, the New York-based branding firm chose to deploy OnSIP Hosted PBX service to "quickly deploy a complete communications solution and save on upfront investment."

    "When we merged with a larger company and needed to quickly deploy an additional 16 workstations, we decided to move from a PSTN Gateway service with Junction Networks to OnSIP, in order to save on upfront cost and get up and running quickly," said Olaf Kreitz, Partner, MBLM NYC.

    "We love that the service was easy to set up and also offers such a robust feature set. We did a lot of shopping around and found OnSIP to be the best value. The My.OnSIP feature has also become a fast favorite for us, as it allows each individual employee to manage their extension in so many ways," he added.

    OnSIP is available at an industry low average cost per user monthly of under $20 and offers a complete Unified Communications solution: hosted HD calling and conferencing, voicemail-to-email, instant messaging, presence, and more.

    "The addition of our 10,000th customer is a tremendous milestone for OnSIP and Junction Networks. OnSIP is quickly becoming the go-to hosted VoIP service for small businesses because it’s simple to use, a cinch to set up, and extremely cost effective," said Michael Oeth, CEO of Junction Networks. "We will continue to increase our service offerings and keep costs down to provide small businesses the benefits of an enterprise phone system for a fraction of the cost."

  • HDTV Rollout in China Continues to Power Cogo's Digital Media Growth

    Cogo, an embedded solutions and software provider for the technology and industrial sectors in China, continues to benefit from the strong roll-out of HDTV as total HDTV subscribers in China passed 2 million subscribers in the fourth quarter of 2010, up from 2 million in July 2010.

    Cogo, in conjunction with its partner, a semiconductor company, provides customized solutions for HDTV set-top boxes ("STB") for use in both domestic China and various export markets.

    Additionally, Cogo, in conjunction with this same semiconductor partner, has recently launched an upgraded STB solution with additional functionality (including cable modem features) that carries a higher Average Selling Price ("ASP") for Cogo than the current solution.

    Cogo has already started shipping this new solution to its HDTV customers, and shipments are expected to ramp significantly in 2011. It is believed that China’s HDTV ecosystem will continue to evolve over the next five years and will require new platform upgrades to drive increased functionality. It is expected this trend will continually drive higher ASPs for Cogo’s customized solutions.

    Several factors are unfolding that are expecting to accelerate the HDTV ramp in 2011. First, an increasing number of cable operators are expected to roll-out HDTV over the next year. Second, the government will expand the number of HDTV channels from the current 12 to 42 by the end of 2011. Triple-play field trials started in the third quarter of 2010 and trials are active in 12 cities currently; the number of cities and scope of the trials are expected to ramp significantly in 2011. Finally, cable operators in China are utilizing "mass market" upgrade pricing packages for migration to HDTV services.

    "I am very pleased that Cogo continues to participate in the rapidly growing HDTV roll-out in China," commented Jeffrey Kang, CEO of Cogo.

    "We prove time and again and that we can quickly position ourselves to take advantage of the ‘sweet spot’ of rapidly growing new end markets, like 3G Smartphones, tablets, smart meters, autos and HDTV. Our order patterns in these end markets continue to drive upside to our revenue targets and provide strong visibility to maintaining high-growth in 2011," he concluded.

  • Businesses Must Get Smart with Mobile

    Smartphone adoption in leading European markets, including the UK, has now topped 60 million[1], and predictions forcast that by 2013 smartphones will overtake PCs as the dominant web access service[2].

    This burgeoning market presents huge opportunities for businesses to maintain contact with consumers 24/7 and influence purchase decisions in ways never before thought possible.

    Richard Baker, managing director, Sequence explains how and why businesses should take advantage of this.

    Prior to smartphones, mobile advertising was limited to opt-in mobile messaging and small ad banners, which were often difficult for the mobile user to read or be impressed by.

    The advent of smartphones and our growing dependency on them creates opportunities for companies to exploit, and as a result, clever brands are increasingly shifting focus from hard sell, (SMS, banner adverts) to engagement.

    Applications present great opportunities for businesses to interact with customers through a device that is personal to them. If brands can create two-way relationships with customers through their smartphone, it can open up a direct channel for engagement.

    The challenge for businesses is how they initiate these relationships. Rather than being a passive audience to messaging, consumers are increasingly asking ‘what‘s in it for me?’.

    Entertainment applications have proved an effective tool to help engage brands with consumers who might not normally buy their products, while also incorporating mentions of products and services. Barclaycard’s Waterslide Extreme game, launched earlier this year, immediately captured consumers’ attention with over 32,000 people downloading the application on its first day.

    Business should also consider focusing on value, creating apps that customers perceive as improving their lives, or brightening their day. This can generate positive brand impressions, and keep users returning on a daily basis to be exposed to the brand.

    Snow+Rock recently worked with us to release a practical application for hikers to download maps, popular routes and up-to-date weather information; helping Snow+Rock engage customers by improving their hiking experience, while also promoting the brand’s outdoor equipment and clothing.

    Burger King also understand the benefits of providing value, and do so through mobile coupons; consumers who use the BK app receive vouchers and discounts, direct to their phone, which they can redeem in Burger King stores by showing to staff on their Smartphone.

    Smartphones have become a channel that is increasingly difficult to ignore. As we see more businessess turn to mobile applications, a focus on engagement through branded, practical, and entertaining content will provide advantage to those looking to build relationships, direct sell to customers, and importantly, create advocates for the brand.

    Businesses must however make sure that any application they do create is carefully thought out, incorporates brand values and importantly, works as they are intended. A shoddy application can do more damage than good to a brand’s reputation.

    As with all new technologies, there is a period of uncertainty as users come to understand how they can be used most effectively. Businesses now realise the possibilities this new era in digital offers to them, and are only just beginning to explore its potential.

    [1] The Chartered Institute for IT
    [2] Economist Intelligence Unit

  • GSMA Opens Brand App Challenge for Mobile World Congress 2011

    The GSMA today announced that it is now accepting entries for its Brand App Challenge, a competition in which mobile application developers create “brand apps” for a select group of global consumer brands. Winners will be named at the GSMA Mobile World Congress, which will be held 14-17 February, 2011 in Barcelona.

    Developers will compete by creating customised mobile apps for the participating brand sponsors based on the objectives and guidance provided by the individual brands. The apps will address a wide range of mobile operating systems including Android, Apple iOS, BlackBerry OS 6, HP webOS, Symbian and Windows Phone 7.

    "The Brand App Challenge will create networking and business opportunities which benefit the brands, application developers and the broader mobile ecosystem,” said Michael O’Hara, chief marketing officer at the GSMA. “This competition taps the creativity and capabilities of the mobile application developer community to address brand and industry challenges.”

    Developers can sign up for the Brand App Challenge via an online portal and then upload a brief video demonstrating their proposed brand app. Each brand will select five finalists who will then compete to become the ultimate winner for the respective brands.

    Submissions for the Brand App Challenge will be accepted until 10 January and the finalists will be named approximately one month before Mobile World Congress 2011. The Brand App Challenge winners will be announced as part of the Mobile World Congress conference programme and will receive cash awards for their winning efforts.

    The Brand App Challenge is an integral element of App Planet, the GSMA’s developer-focused programme at Mobile World Congress. Working with App Planet ADC partners such as Google, Nokia, Palm, RIM and Samsung, as well as with its Macworld Mobile partner IDG Expo, the GSMA will target hundreds of thousands of developers worldwide to encourage participation in the Brand App Challenge.

  • 3X Systems to Distribute Private Cloud Backup Appliance to Canadian Computer Resellers

    3X Systems, manufacturer of the 3X RBA Remote Backup Appliance, announced a distribution agreement with Foreseeson Technology, of Richmond, British Columbia. Foreseeson Technology will distribute the 3X Systems portfolio of backup appliances through its network of Canadian resellers.

    By expanding its distribution into Canada, 3X can help more small and medium organizations, as well as divisions of larger companies, to easily and automatically implement secure private cloud infrastructures for complete control, governance, and protection of all of their data in a cost-effective unified manner.

    “3X Systems is very pleased to be able to offer our revolutionary backup solutions through Foreseeson,” said Alan Arman, Founder and CEO of 3X Systems. “Foreseeson’s IT Distribution Division’s expertise in high-availability, disaster recovery, storage, networking and virtualization solutions makes them a natural partner for our Remote Backup Appliance (RBA) products. We look forward to a long relationship bringing value to Canadian resellers and end users.”

    “We are excited about bringing the 3X backup solutions into our IT offerings,” said Brian Cherrin, General Manager, distribution division of Foreseeson. “The 3X RBA enables businesses to easily deploy a private backup cloud that combines the benefits of high-speed, on-premise backup with the convenience of remote backup for true disaster recovery – without monthly recurring fees. Our resellers will be able to offer a robust backup solution at an affordable price-point with the capability of hosting the RBA and managing it for their clients.”

    3X Systems offers three RBA solutions to align with customers’ data volumes: 500, Tera, and Enterprise series. Each enables businesses full data backup and recovery and automatic connection to servers, desktops, and laptops on one appliance. The unique private cloud architecture keeps a client’s data safe, private, quick-to-recover and always in their possession. Sold exclusively through resellers, the 3X RBA product line provides data de-duplication for maximum storage capacity and SSL encryption for total data security.

  • Demand Up, Prices Down for Carrier VoIP and IMS Equipment

    The total service provider VoIP equipment market, including trunk media gateways, SBCs, media servers, softswitches, and voice application servers, decreased 9% from 2Q10 to 3Q10, to $511 million, according to Infonetics Research. While revenue is down for the quarter, shipments for almost all segments in the market are up sequentially.

    The research firm has just released its third quarter (3Q10) Service Provider VoIP Equipment and Subscribers and IMS Equipment and Subscribers market share and forecast reports.

    The raport finds that Asia Pacific is the only region expected to post year-over-year revenue growth in 2010 for service provider VoIP equipment and that in 3Q10, GENBAND leads the combined carrier VoIP and IMS equipment market for worldwide revenue.

    “The number-one story that will come out of 2010 for the IMS and carrier VoIP equipment markets is China, where conditions are driving volumes up and pushing prices down. There are large network transformation projects underway in China, so demand for equipment is very strong, but at the same time, vendors are willing to push the pricing limits to get into strategic accounts,"noted Diane Myers, directing analyst for VoIP and IMS at Infonetics Research.

    "In the third quarter of 2010, every product category except media servers was impacted by pricing pressures, so while shipments were up for most segments, total worldwide revenue took a hit. Looking at the long-term prospects, the network elements that are best poised for solid growth are those that facilitate the migration to all-IP networks, such as session border controllers (SBCs),” she added.

    According to the report, the worldwide IP Multimedia Subsystem (IMS) equipment market, including IMS core equipment and application servers, grew 4% in 3Q10, on the heels of a 34% jump in the previous quarter.

    In 3Q10, the 4 top vendors, Alcatel Lucent, Ericsson, Huawei, and Nokia Siemens Networks, continue to fight it out for new deals and replacement RFPs. Ericsson and Nokia Siemens saw revenue growth with CSCF in a relatively flat quarter.

    Overall, the IMS equipment market is experiencing strong and healthy growth, driven in the near-term by the continued adoption of VoIP services and service provider migration of VoIP services to IMS networks.

    Longer-term, the IMS market will get a boost from the push for enhanced mobile services, with LTE being the most significant driver, as the analysts claim.

  • Unified Communications Market Has Strongest Quarter Since 2008

    Dell’Oro Group reported that the Unified Communications market expanded to its highest level since 2008 in the third quarter this year. Strong second half seasonality helped offset weakness in Europe as the Unified Communications market expanded 7 percent sequentially.

    “The market rebounded strongly in the third quarter due to robust seasonal quarters from several of the larger vendors, especially in North America, which was able to offset weakness in Europe” commented Alan Weckel, Director at Dell’Oro Group.

    “Despite pockets of weakness reappearing, we believe that the Unified Communications market will expand significantly in 2010 as existing vendors continue to invest and expand their software offerings and Microsoft begins to actively push Lync,” Weckel added.

    Also, according to the report, vendors continue to migrate their installed base over to IP lines, although the process may take another decade to complete. The top eight vendors in the quarter that accounted for more than 80 percent of IP line shipments were: Aastra, Alcatel-Lucent, Avaya, Cisco, Mitel, NEC, Shoretel, and Siemens.

  • Mobile Commerce to Greatly Impact Holiday Shopping Season

    IDC today announced the results of a new survey revealing that mobile shopping "warriors" (hyper-connected individuals) and mobile shopping "warrior wannabies" (moderately connected individuals) will account for 28% or $127 billion of the $447 billion the National Retail Federation (NRF) predicts U.S. consumers will spend this holiday season.

    The survey was designed to explore how consumers’ growing comfort with mobile commerce (m-commerce) and social media commerce (sm-commerce) will play out in the 2010 holiday shopping season.

    According to results, m-commerce and sm-commerce are giving consumers greater advantage as they engage retailers on their own terms – even inside the store – within arm’s reach of merchandise at the moment of their buying decision.

    "MSM-commerce introduces a new consumer shopping model which changes how consumers shop, not simply when and where they shop, as e-commerce has already enabled," said Greg Girard, program director, Retail Merchandise Strategies at IDC Retail Insights.

    "It is clear that MSM-commerce already has an influence on consumers’ perception of brand value and their shopping intentions. We believe the retailers with superior mobile and social media commerce strategies in place will have a decided advantage," he added.

    As revealed in the survey, mobile shopping warriors and wannabies represent the vanguard for the new age of m-commerce and, of particular interest, results suggest that the early maturity adult audience is an important part of this vanguard. Adults aged 25 to 44 years comprised nearly two-thirds of the mobile shopping warrior group while they comprised slightly less than half of consumers surveyed. In addition, adults aged 45 to 54 years were the most inclined to use their mobile information advantage; for example, asking for a better price to match one they find on their mobile device while in the store.

    For retailers, the impact of mobile shopping warriors will be significant this holiday season as the survey reveals, across the board, retailers’ m-commerce competence greatly influences consumer perceptions about the brand. Further, an easy-to-use mobile website significantly influences consumers, across all age groups, on where to shop this holiday season.

    Results also suggest that while the influence of social media outlets on buying decisions is growing, retailers continue to serve as the most important source of information on which consumers make their final purchase decisions. As such, retailers who have met the critical need for consumer-generated Web site content and easy-to-use product information will have the advantage this holiday season.

    "Consumers’ increased comfort with using their smartphones to go online anywhere combined with their plans to use them more in the 2010 holiday season signals the beginning of a significant shift away from the capacity of the store channel to hold sway over consumers as they move to a purchase decision," concluded Girard.

  • iSuppli: Vizio and Samsung Split Leadership in U.S. TV Market in Q3

    In the latest twist in the battle between Vizio and Samsung for leadership in the U.S. television market, Vizio managed to retake the No. 1 rank in LCD TV shipments, while Samsung maintained the top position in overall flat-panel sets, according to the display market research firm iSuppli.

    Vizio in the third quarter shipped 1.6 million LCD TVs, up 14.9 percent from 1.4 million in the second quarter. This gave the U.S. LCD TV maker a 19.9 percent share, allowing it to surpass Samsung, to take the No. 1 rank. Samsung’s shipments declined by a slight 1.5 percent in the third quarter, leaving it with it a 17.7 percent share.

    However, Samsung held onto its first-place position in U.S. shipments of overall flat-panel televisions, a category consisting of LCD TVs and plasma sets. The South Korean technology giant shipped 1.82 million flat-panel sets in the third quarter, up 0.2 percent from 1.81 million in the second quarter. This gave Samsung a 19.3 percent share of shipments, enough to maintain the No. 1 rank over Vizio.

    “Vizio in the third quarter managed to retake leadership in the U.S. LCD TV market based on strong shipments of sets equipped with LED backlighting,” said Riddhi Patel, principal analyst, television systems, for iSuppli. “Consumer demand is rising rapidly for LED-backlit LCD TVs because of their thinner form factors, improved picture quality, better color saturation, lower power consumption and other green attributes—along their with declining prices. This allowed Vizio to increase its LCD TV sales by 208,000 units in the third quarter compared to the second.”

    According to Patel, Vizio’s competitiveness in the LED backlit television market reflect how much the company has evolved from its beginnings as a low-end LCD TV seller. LED backlighting represents a premium feature, not associated with inexpensive LCD TVs.

    “Vizio can no longer be called a value LCD TV brand and now is a direct competitor with premium sellers, including Samsung,” Patel observed.

    Samsung in the third quarter capitalized on its broad product line to hold on to U.S. flat panel leadership. Along with its LCD TV line, Samsung is a major seller of plasma sets. The company achieved a 7.2 percent increase in plasma set shipments, more than compensating for its LCD TV decline.

    U.S. LCD TV shipments expanded in on a sequential basis in the third quarter as a range of compelling new models arrived on the market. Shipments amounted to 8.04 million units, up 8.1 percent from 7.4 million in the second quarter.

    However, in a worrying sign for the U.S. LCD TV market in 2010, shipments declined slightly compared to 8.09 million units in the third quarter of 2009.

    “Sales promotions in the third quarter did not offer very aggressive price cuts, because pricing already was at low levels,” Patel said. “This kept shipment levels flat compared to a year earlier, and contributed to a buildup of LCD TV inventory among retailers.”

  • Efficient Data Center Design Can Lead to 300% Capacity Growth in 60% Less Space

    Emerging trends in data center design mean that new data centers will be able to provide a 300 percent growth in capacity in 60 percent less space than existing data centers, according to Gartner. New data centers are being designed to be efficient in terms of power utilization, space allocation and capital expenditure.

    “There is a real and growing desire to increase productivity in data centers,” said Dave Cappuccio, chief of infrastructure research at Gartner. “Organizations are starting to take a serious look at consumption ratios of compute power to energy consumed and then compare them against estimated productivity of applications and the equipment to deliver that application. Couple this with the realization that most IT assets are underutilized — for example, x86 servers are running at 12 percent utilization, racks are populated to 50 to 60 percent capacity, floor space is ‘spread out’ to disperse the heat load — it becomes clear that an efficiently designed and implemented data center can yield significant improvements.”

    Traditionally, organizations would mitigate the power and cooling issues in data centers by spreading out the physical infrastructure across a larger floor space, but this trend is coming to an end as more servers are needed and floor space is becoming a premium. This is forcing organizations to more densely populate existing server racks, and as a result driving an increase in localized power and cooling demand.

    Cappuccio said the trend toward higher-density cabinets and racks will continue unabated through 2012, increasing both the density of compute resources on the data center floor, and the density of both power and cooling required to support them. IT managers for the past few years have focused solely on solving the power and cooling issue with hot and cold isles, distributed equipment placement, specialty cooling and self-contained environments.

    Gartner said in the future the issue will move up the corporate food chain as executives realize that the substantial energy costs for IT today are but a fraction of what future costs will be at current growth rates. At current pricing the operating expense (that is energy) to support an x86 server will exceed the cost of that server within three years.

    Given current trends it’s likely that operating costs of servers could easily equal their capital costs within the first few years, putting severe strains on IT organizations to fully utilize equipment they have, while only using equipment absolutely necessary. “The days of idle machines sitting on the data center floor during off peak hours will be a thing of the past. At current energy rates a 40kW rack could cost upward of $5,400 per server, per year,” Mr. Cappuccio said.

    “The new data centers are not like the old ones. Organizations need to make a break with the past and realize that innovation in data center design will yield both reduced capital and operating expenditure,” said Mr. Cappuccio. “Think small, think dense – the objective is the highest compute performance per kilowatt.”

    There are actions that can be taken today to reduce power consumption and thereby improve overall efficiencies in data centers. They include:

    1) Implementing row- and rack-based cooling for higher-density equipment can reduce energy consumption by up to 15 percent while making the data center more scalable.

    2) Rightsizing the new data center by building and provisioning only what is needed — and then expanding only when needed — can reduce the long-term operating expenses by 10 to 30 percent.

    3) Using air economizers in certain geographies is a simple step with sizable rewards. Gartner said that many data centers actually have air handlers with economizer modes on existing equipment but have it disabled from the early years when energy was not the issue it is today.

    4) Paying particular attention to floor layouts, not only with respect to hot aisle/cold aisle factors, but with regard to overall air movement (distance) to reduce workloads on your air handling equipment.

    5) Virtualize as much as possible — especially on x86 equipment. The average x86 server has very low utilization levels but requires a high degree of its maximum power to run. Push these systems to higher utilization levels to reduce overall energy consumption, reduce floor space and see more-efficient use of your IT assets.

    Gartner said that energy consumption will be the most dominant trend in data centers during the next five years — both from efficiency and a monitoring/management standpoints. Reduction in energy consumption will take on many forms, from introducing ‘green’ technologies, such as chilled water or refrigerant cooling at the device level, to real-time infrastructure management, which allows the movement of resources based on workloads and time of day. With potential regulatory involvement in data center efficiencies, IT and facilities managers will be required to show continuous improvements in how resources are utilized.