Posts Tagged: gsma

The GSMA today announced that it is now accepting entries for its Brand App Challenge, a competition in which mobile application developers create “brand apps” for a select group of global consumer brands. Winners will be named at the GSMA Mobile World Congress, which will be held 14-17 February, 2011 in Barcelona.

Read more


INTERVIEW: Mobile network operators traditionally seem to have done their utmost to prevent developers from innovating on the mobile web.
But Michael Crossey, chief marketing officer at Aepona, tells smartphone.biz-news that barriers seem to be tumbling – and the mobile industry is steadily moving towards openness.

Read more






The value of payments made using mobile phones for everything from music, tickets and games to gifts will increase five-fold over the next five years.
This is one of the forecasts made by Juniper Research in a region by region analysis which explores how the mobile phone is developing into a payment tool that will be used by more and more people, more and more often in future.
Not surprisingly, the report concludes that there is a significant opportunity for mobile payment services, systems, software and supporting services to underpin the processing of the spiralling value of payment transactions by 2013.
Howard Wilcox , the report’s author, noted that retailers need to move quickly to exploit the opportunity presented, and ensure that they maintain ease of use for their customers who are already familiar with web shopping from their PCs.

Read more