HTC has launched the new HTC Sensation XE – the first of a new range of smartphones incorporating Beats Audio technology, in order to deliver studio audio quality.

Beats Audio, a combination of software and hardware, is said to assure music playback at the quality the artist wants. When used together with the in-ear headphones Beats by Dr. Dre, the phone automatically switches on the Beats by Dr. Dre profile, set by user preferences, providing optimization of songs for this set of headphones.

"The audio part is crucial for the experience offered by mobile phones to any user and we try encroaching audio part, to integrate not only voice optimized solutions, but also music, movies and games at higher standards. Sensation HTC XE offers an incredible experience that supports our commitment to place the users in the center of their mobile universe," said Jason Mackenzie, President of Sales and Marketing Department of HTC Corporation.

Regardless of music service available through the Android Market, the powerful bass will definitely be noticed, also with a better defined voice and a higher level of sound clarity, all offering songs exactly as the artist wanted to be heard.

Sensation HTC XE incorporates a microSD card (8 GB/16 GB) and the exclusive Beats by Dr. Dre headphones with a remote control. The phone has a 4.3-inch touchscreen, 1.5 GHz processor, 8-megapixel camera, 768 MB RAM, 4 GB internal storage and runs Android 2.3.

HTC Sensation XE will be available in EMEA and Asia Pacific starting from next month.

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